Data and the demise of the designer
Are you perpetually underwhelmed by the products you buy? This is most likely because they were designed for the customer of yesterday. Since the advent of data-driven design, we find ourselves faced with cars, shavers and clothing that just barely meet functional needs and often leave us feeling cold because they lack the beauty and meaning we intrinsically crave. In a world with complex problems that are rapidly escalating, we need creatives to take back the reins and envision a future that we can look forward to. Brace yourself for opinions because opinion in design is exactly what I am advocating for.
Bio
Angus Donald Campbell is the Director of Design and Deputy Head of School, Elam School of Fine Arts, in the Faculty of Creative Arts and Industries. He has a Doctorate in Development Studies and a Masters in Industrial Design. Originally from South Africa, he worked for 18 years as a design academic at the University of Johannesburg. His university lecturing, practice-based research and freelance design experience is passionately focused on local and sustainable innovation at the complex nexus of social, technological and ecological systems. www.angusdonaldcampbell.com
Event
8:00pm @Dice & Fork, 210 Victoria St West, Freemans Bay
Also speaking at this location at 6:30pm is Helen Murray
